Professional Services SDB/WBE/DBE
CERTIFIED

MEDIA BUYING

DAR Public Relations, Inc. has extensive media buying experience. Below is a brief overview of a few of the clients for whom we have purchased and negotiated media buys during our tenure.

Don't Borrow Trouble Anti-Predatory Lending Program

  • Print -Minority/Ethnic Newspapers
  • Radio
  • Kiosks

Ohio Tobacco Quitline

  • Print - Newspapers/Newspaper Inserts
  • Direct Mailings - Postcards
  • Billboards
  • Radio
  • Cable TV

Multicultural Foodservice & Hospitality Alliance (2002 Conference)

  • Print Media Buys (Minority Media Outlets Nationally)
  • Print Media (National Foodservice & Hospitality Trade Publications)

Secured close to half a million dollars of donated media in high profile restaurant publications. Organization secured the maximum amount of exposure possible from the minority media on a national basis. DAR negotiated "pro bono" ads along with numerous feature articles and promotional support.

Summit County Department of Job & Family Services

  • Print - Newspapers
  • Radio
  • Outdoor- i.e. Billboards & Transit
  • Movie Theaters

Children Who Witness Violence Campaign

  • Print - Minority Newspapers
  • Radio
  • Outdoor - i.e. Billboards & Transit
  • Kiosks
  • Movie Theaters

McDonald's of Northeastern Ohio

  • Print - Minority Newspapers
  • Radio - Minority Stations
  • Cable TV- Regional basis in Ohio

All-Ohio Trade Fairs

  • Print -Newspapers/Trade Journals
  • Radio
  • Radio/TV Public Affairs Appearances

Greater Cleveland Health Education & Service Council

  • Outdoor - i.e. Billboards/Transit/Kiosks
  • Print - Minority Newspapers
  • Radio - Minority Stations

Cuyahoga Community College

  • Print - Minority Newspapers
  • Radio - Minority Stations
  • Cable TV & TV Public Affairs Appearances

Cuyahoga Metropolitan Housing Authority

  • Print - Minority Newspapers
  • Radio - Minority Stations
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